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Marketing Analyst (m/f/x)

St. Julian's, Malta


We are Tipico, the leading sports betting provider in Germany and one of the most exciting tech companies in the industry. We are fuelled by our passion for the perfect product, using the newest tech stack to make advances every single day. Our culture is bursting with energy and ambition where we generate intense moments of Spannung, thriving through our values of Trust, Progress, and Passion. We push the limits of what’s possible because we believe that when adrenaline meets progress, awesome things happen.

Are you passionate about unraveling the secrets hidden in data? Do you thrive on optimizing marketing strategies through a blend of technical expertise and strategic insights?

Because we are looking for a passionate Marketing Analyst (m/f/x)  to join our digital marketing team.

As a vital member of our digital marketing team, you'll play a key role in shaping the success of our campaigns. Dive into the intricacies of user behaviors, harnessing your analytical prowess and technical skills to elevate our strategies.

Your playing field:

  • Data Transformation and Integration:  Utilize KNIME for seamless data extraction, transformation, and loading. Also rmploy Python and SQL for data manipulation, analysis, and querying.
  • Tracking and Attribution:  You master the art of mobile tracking and showcase your Google Analytics & Tag Manager expertise.
  • Marketing Funnel Optimization:  Analyze and optimize the marketing funnel, identifying key metrics for improvement. Provide actionable insights for enhanced user engagement and conversion rates.
  • A/B Testing and Experimentation:  Design, implement, and analyze A/B tests to boost website performance. Make data-driven recommendations for improved conversion rates and user experience.
  • Reporting and Communication:  Craft comprehensive reports and visually stunning dashboards to convey insights. Collaborate with marketing teams, aligning data findings with business objectives.
  • Continuous Improvement:  Stay at the forefront of marketing analytics tools and industry trends. Implement best practices to enhance marketing strategies.

This is how you score with us:

  • Education : Bachelor's in Data Science, Computer Science, Economics, Statistics, or related fields.
  • Experience : +2 years of experience in a similar role. Prior experience in the sports-betting industry is a plus.
  • Tech : Proficiency in KNIME, Python, SQL, Google Analytics, and Tag Manager.
  • Understanding of marketing funnel optimization, CRO, and A/B testing.
  • Analytical mindset with excellent communication and presentation skills.
  • Collaborative attitude with a willingness to go the extra mile.
  • Sports Enthusiast: Interest in soccer and popular sports.

This is how we score with you:

  • Established International Group.  We have a solid foundation on which to grow.
  • Personal and Professional Growth.  We offer you opportunities to develop and grow to unlock your potential.
  • Relocation Support.  To make your move to Malta as smooth as possible 
  • Competitive Package.  We care for our employees, offering an indefinite contract, competitive salary, insurances (private health, dental, private accident, sickness and life) and free parking.
  • Sports Incentive.  We want you to remain active and will subsidise a gym membership of your choice.
  • Modern offices.  Our very own Tipico Tower provides an open plan space with the latest technology.
  • Events.  Sponsored Charity and Team gatherings, we like to have fun together as one team and reinforce our connections.
  • Supportive Environment.  We believe in collaboration and working together as a team but we also give importance to the uniqueness of each and every one of us.

Are you ready to start your career at Tipico? Apply now and become part of our winning team.

If you have any questions or comments about this role, our TA team will be happy to help! Also feel free to contact us on our social media channels.

We look forward to receiving your application! Let's maximise  Spannung!



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The greatest sporting teams reach victory through accountability and trust, and here at Tipico, we’re no different. Trust guides every move we make: how we act, operate, and treat our customers and colleagues. We rely on ethical transparency and integrity, so it’s our expectation for our people, products, and services. We trust you, too, giving you space to collaborate and create at pace, with impact. Your loyalty earns you freedom, so you can Maximise Spannung in every moment of your working life.



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Passion drives progress at Tipico. We challenge, reinvent, and push ourselves to define new levels of excellence. Our progress, in turn, drives your progress and development, as you build your knowledge of our industry, products, and technology. It’s not a guaranteed ticket to the top, but we’ll help you explore opportunities and grow with us. If you want it, seek it, and progress will happen. Show us your spirit to learn and get stronger every day!



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We are bound together as One Tipico by our passion. We have unstoppable hunger to win, driven to create moments of Spannung in our day-to-day lives. Whatever our personal interests - sport, science, fitness, gaming - we identify with each other through a shared spirit to seek victory in our actions. This is part of Tipico’s DNA - and we thrive by channeling our passion into our profession.